Sharing tips with strangers: Exploiting gift culture in computer gaming

Chuen-Tsai Sun*, Holin Lin, Chheng Ng Ho

*此作品的通信作者

研究成果: Review article同行評審

20 引文 斯高帕斯(Scopus)

摘要

The aim of this study was to look at motivations behind altruistic behavior in virtual communities by studying the sharing of game tips by experienced garners. We examine several possible motivations (pure altruism, generalized reciprocity, and reputation) and qualitatively analyze tip types in terms of usefulness, visibility, and skill level. We found that in games that do not support a "performance stage" for skill demonstration, players often share game tips as a strategy to attract attention. To a certain degree, reciprocity can be used to explain small favor exchanges, but earning social reputation is often a much stronger motivating factor.

原文English
頁(從 - 到)560-570
頁數11
期刊Cyberpsychology and Behavior
9
發行號5
DOIs
出版狀態Published - 1 10月 2006

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