@inproceedings{52d47da30433425187a9e116f7a16f0d,
title = "Pricing and competition in mobile app markets",
abstract = "With the fast growth in smart phones, tablets and apps markets, the competition is increasing between market platform such as Android and iOS. And the growth numbers of apps available and downloaded, the competition between app market platforms are also very intensive. The economic behaviours of participants are determined by market factors, such as the effects of the number of apps available in the market and the number of users purchasing mobile platform devices and download apps. In this research, we analyse the pricing issues (subscription fee and revenue sharing ratio) in apps market under the scenarios of monopolistic and duopolistic apps markets.",
keywords = "Game theoretical analysis, Mobile app market, Pricing strategy, Two-sided market",
author = "Pai, {Ning Yao} and Yung-Ming Li",
note = "Publisher Copyright: {\textcopyright} 2014 SCITEPRESS - Science and Technology Publications.; 11th International Conference on e-Business, ICE-B 2014 - Part of 11th International Joint Conference on e-Business and Telecommunications, ICETE 2014 ; Conference date: 28-08-2014 Through 30-08-2014",
year = "2014",
doi = "10.5220/0005056802610266",
language = "English",
series = "ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications",
publisher = "SciTePress",
pages = "261--266",
editor = "Obaidat, {Mohammad S.} and Andreas Holzinger and {van Sinderen}, Marten and Peter Dolog",
booktitle = "ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications",
}