Kansei Engineering with Online Review Mining for Hotel Service Development

Yu Hsiang Hsiao, Mu-Chen Chen, Ming Ke Lin

研究成果: Conference contribution同行評審

6 引文 斯高帕斯(Scopus)

摘要

In the Internet era, consumers can comment on their hotel living experience directly through the Internet. Thus, consumers online comments might become a key factor for consumers choosing hotels when planning their tourism itinerary. The large amount of User-Generated Content (UGC) provided by the consumers has also provided chances for the hospitality industry to consumer behavior statistic inferences. This study applies Kansei engineering combined with text mining to develop guidelines for hotel services to help managers meet consumers Kansei needs. Through understanding consumers online comments by text mining, this study identifies the most important customer Kansei and hotel service characteristics, and then analyzes the relationships between them. The finds can provide suggestions for hotel service improvement and development.

原文English
主出版物標題Proceedings - 2017 6th IIAI International Congress on Advanced Applied Informatics, IIAI-AAI 2017
編輯Kiyota Hashimoto, Naoki Fukuta, Tokuro Matsuo, Sachio Hirokawa, Masao Mori, Masao Mori
發行者Institute of Electrical and Electronics Engineers Inc.
頁面29-34
頁數6
ISBN(電子)9781538606216
DOIs
出版狀態Published - 15 11月 2017
事件6th IIAI International Congress on Advanced Applied Informatics, IIAI-AAI 2017 - Hamamatsu, Shizuoka, Japan
持續時間: 9 7月 2017 → …

出版系列

名字Proceedings - 2017 6th IIAI International Congress on Advanced Applied Informatics, IIAI-AAI 2017

Conference

Conference6th IIAI International Congress on Advanced Applied Informatics, IIAI-AAI 2017
國家/地區Japan
城市Hamamatsu, Shizuoka
期間9/07/17 → …

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