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Improving the E-store business model for satisfying customers' needs using a hybrid MCDM combined DANP with grey relational model
Wan Yu Chiu, Gwo Hshiung Tzeng, Han-Lin Li
資訊管理研究所
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引文 斯高帕斯(Scopus)
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Keyphrases
Customer Needs
100%
Business Model
100%
Hybrid MCDM
100%
Grey Relational
100%
E-shop
100%
DEMATEL-ANP
100%
Store Manager
40%
Human Life
20%
Customer Requirements
20%
Repurchase
20%
Marketing Strategy
20%
Interdependence
20%
Efficient Service
20%
Customer Feelings
20%
Effective Service
20%
Consumer Needs
20%
Grey Relation Analysis Method
20%
Relational Problems
20%
Relative Importance Weight
20%
Social Sciences
Decision Making Trial and Evaluation of Laboratory
100%
Business Model
100%
Multiple-Criteria Decision Analysis
100%
Marketing Strategy
50%
Emotions
50%
Interdependence
50%
Consumer Need
50%
Relational Problem
50%
Computer Science
Business Models
100%
Relational Database
100%
Multiple-Criteria Decision Analysis
100%
Decision Making Trial and Evaluation of Laboratory
100%
Relative Importance
50%
Interdependence
50%
Engineering
Relational
100%
Human Life
50%
Relative Importance
50%
Interdependence
50%
Economics, Econometrics and Finance
Retail and Wholesale Occupations
100%
Business Model
100%
Marketing Management
50%
Psychology
Relational Problem
100%