Advance purchase behaviors of air passengers: A continuous logit model

Yu-Chiun Chiou*, Chia Hsin Liu

*此作品的通信作者

研究成果: Article同行評審

12 引文 斯高帕斯(Scopus)

摘要

Modeling the advance purchase behaviors of air passengers is essential when airlines develop revenue management strategies. Therefore, this study empirically investigates advance purchase behaviors based on the air ticket transaction data by using a continuous logit model. The estimation results show that advance purchase behaviors are significantly affected by price, price uncertainty, time of day (morning, afternoon and evening flight), days of week (flight on Friday), months of year (peak or off-peak seasons), and consecutive holiday. Accordingly, different pricing strategies should be used for different flights to maximize revenue.

原文English
頁(從 - 到)474-484
頁數11
期刊Transportation Research Part E: Logistics and Transportation Review
93
DOIs
出版狀態Published - 1 9月 2016

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