Abstract
This paper analyzes the effects of tourist nationalities on the cost efficiency of international tourist hotels (ITHs) in Taiwan. From 1996 to 2007, the numbers of overseas Chinese and European tourists have shown significantly negative effects on cost efficiency, while the numbers of Taiwan Nationals, North American, Japanese, and Australian tourists have had significantly positive effects on cost efficiency. The numbers of the rest of Asia tourists (including mainland Chinese) have no significant effects on cost efficiency. Furthermore, the chain system and shorter distances to the nearest international airport significantly improve cost efficiencies.
Original language | English |
---|---|
Pages (from-to) | 3440-3446 |
Number of pages | 7 |
Journal | African Journal of Business Management |
Volume | 4 |
Issue number | 16 |
DOIs | |
State | Published - 18 Nov 2010 |
Keywords
- Nationality sources
- cost efficiency
- international tourist hotels
- DATA ENVELOPMENT ANALYSIS
- MANAGERIAL EFFICIENCY