Discussing the Moderating Effect of Construal Level on the Relationship between Emotional Appeals and Sustainable Consumption

Research output: Contribution to conference › Poster › peer-review

Original language	English
State	Published - Oct 2020
Event	2020 Association for Consumer Research Conference (ACR) - Paris, France Duration: 1 Oct 2020 → 4 Oct 2020

Conference	2020 Association for Consumer Research Conference (ACR)
Country/Territory	France
City	Paris
Period	1/10/20 → 4/10/20

Cite this

@conference{4ca67f798cde4cf883943bca24eddff7,

title = "Discussing the Moderating Effect of Construal Level on the Relationship between Emotional Appeals and Sustainable Consumption",

author = "Chi-Cheng Luan and Zui-Wey Wui",

year = "2020",

month = oct,

language = "English",

note = "2020 Association for Consumer Research Conference (ACR) ; Conference date: 01-10-2020 Through 04-10-2020",

}