TY - JOUR
T1 - Competing for the Audience’s Time
T2 - Comparing Science News with Health News and Political News
AU - Sarrina Li, Shu Chu
PY - 2019/10/2
Y1 - 2019/10/2
N2 - Science and health news are closely related to the public’s science literacy, and political news is very popular in Taiwan. The existing literature does not include studies that examine how science, health, and political news satisfy individuals’ various gratifications. This study adopted niche theory to compare science, health, and political news regarding each news type’s capabilities to fulfill individuals’ needs for four different types of gratifications. The study used two methods: the first involved conducting 23 intensive interviews, and the second utilized a nationwide telephone survey, from which this study obtained 949 valid questionnaires.
AB - Science and health news are closely related to the public’s science literacy, and political news is very popular in Taiwan. The existing literature does not include studies that examine how science, health, and political news satisfy individuals’ various gratifications. This study adopted niche theory to compare science, health, and political news regarding each news type’s capabilities to fulfill individuals’ needs for four different types of gratifications. The study used two methods: the first involved conducting 23 intensive interviews, and the second utilized a nationwide telephone survey, from which this study obtained 949 valid questionnaires.
UR - http://www.scopus.com/inward/record.url?scp=85076494521&partnerID=8YFLogxK
U2 - 10.1080/08838151.2019.1689009
DO - 10.1080/08838151.2019.1689009
M3 - Article
AN - SCOPUS:85076494521
SN - 0883-8151
VL - 63
SP - 635
EP - 655
JO - Journal of Broadcasting and Electronic Media
JF - Journal of Broadcasting and Electronic Media
IS - 4
ER -