國際媒體管與經濟學之後設研究:1988-2016*

Translated title of the contribution: A Meta-Research of Media Management and Economics: 1988-2016

J. Sonia Huang*

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

Abstract

Media scholars have largely ignored or intentionally avoided the effects of economic forces, but things have change dramatically over the past few decades. With the emergence of information and communication technologies, greater media globalization, and the changing behavior of audiences, a specific application of economic and managerial laws and theories upon media industries and firms becomes increasingly more crucial. Meta-research focuses on a synoptic analysis concerning research in media management and economics, by pointing out its current state as well as future areas of research. This study reviewed 842 articles from three core international journals - namely, Journal of Media Economics, The International Journal on Media Management, and Journal of Media Business Studies - spanning from 1988 to 2016 according to the year of publication, background of author(s), industry studied, theoretical base, research methods, and data analytics. The main results show that: (a) the demand for media management and economics research has gone up annually ever since the year 2000; (b) author concentration has almost disappeared, but more than 40% of first authors are from the Unites States; (c) the research on traditional media is still the majority, but studies of information and Internet industries and studies of other issues have increased year by year; (d) the volume of media management research is greater than that of media economics research and growing over time; and (e) non-empirical qualitative studies account for a considerable amount overall, but exhibit a downward trend. The conclusion summarizes the research results and derives future trends of media management and economics.

Translated title of the contributionA Meta-Research of Media Management and Economics: 1988-2016
Original languageChinese (Traditional)
Pages (from-to)143-183
Number of pages41
JournalMass Communication Research
Volume144
DOIs
StatePublished - 2020

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