Projects per year
Personal profile
Research Interests
Media Effects, Online Marketing, Digital News, Social media Uses and Effects
Experience
2009/5~2011/8 Assistant Research Fellow, Chung-Hua Institution for Economic Research
2013/1~2017/5 Teaching assistant/ Instructor, University of Connecticut, USA
2017/8~Now Assistant Professor, National Chiao Tung University
Education/Academic qualification
PhD, Communication, University of Connecticut
External positions
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Network
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The Science, Politics, and Public Opinion in Food Safety Risk Assessment amid The Controversy of U.S. Pork Imports
1/08/21 → 31/07/23
Project: Government Ministry › Other Government Ministry Institute
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Examining Opinion Expression Reactance and Avoidance in Social Media
1/08/19 → 31/07/21
Project: Government Ministry › Other Government Ministry Institute
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The Evolving and Re-shaping Spiral of Silence Online: Predicting the Use of Opinion Expression Avoidance Strategies on Social Media
1/08/18 → 31/01/20
Project: Government Ministry › Other Government Ministry Institute
Research output
- 13 Article
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Channels Adopted for Information Seeking during COVID-19: Comparing Social Media with News Media and Interpersonal Communication in Taiwan
Li, S. C. S., Wu, T. Y., Zeng, H. K. & Lo, S. Y., Aug 2022, In: International journal of environmental research and public health. 19, 15, 9321.Research output: Contribution to journal › Article › peer-review
Open Access -
Check the Report and Comments: The Veracity Assessment of Unfamiliar News on Social Media
Zeng, H. K., Wu, T. Y. & Atkin, D. J., 2022, (Accepted/In press) In: Digital Journalism.Research output: Contribution to journal › Article › peer-review
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Information Seeking and Processing during the Outbreak of COVID-19 in Taiwan: Examining the Effects of Emotions and Informational Subjective Norms
Li, S. C. S., Lo, S. Y., Wu, T. Y. & Chen, T. L., Aug 2022, In: International journal of environmental research and public health. 19, 15, 9532.Research output: Contribution to journal › Article › peer-review
Open Access1 Scopus citations -
Exploring Psychological Factors for COVID-19 Vaccination Intention in Taiwan
Lo, S-Y., Li, S-C. & Wu, T-Y., 8 Jul 2021, In: Vaccines. 9, 7, 764.Research output: Contribution to journal › Article › peer-review
Open Access5 Scopus citations -
Proactive Opinion Expression Avoidance about Same-Sex Marriage on Social Media: Acceptance, Reactance, and Self-Censorship
Wu, T-Y., Apr 2021, (E-pub ahead of print) In: Mass Communication and Society.Research output: Contribution to journal › Article › peer-review
1 Scopus citations
Prizes
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2nd place winner in CTEC Division faculty paper competition, AEJMC Annual Conference
Wu, Tai-Yee (Recipient), 2018
Prize: Honorary award