Projects per year
Personal profile
Research Interests
Management of media organizations, New communication technology, Organizational Communication, Communication regulations and policies, Satellite and cable TV
Experience
Marketing Specialist, Carat
Administrative Clerk, Government Information Office
2018/8 ~ present Professor & Director, Institute of communication studies, National Chiao Tung University
Education/Academic qualification
PhD, Mass communication, University of Iowa
External positions
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Collaborations and top research areas from the last five years
Projects
- 30 Finished
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Shopping Channels(Shopping Websites), Brand Personality, And Consumers' Personality
Li, S.-C. S. (PI)
1/08/20 → 31/07/22
Project: Government Ministry › Other Government Ministry Institute
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Communication Media and Scientific Information in Food Products: Examining Individuals Information Seeking and Processing toward The News of Genetically Modified Food
Li, S.-C. S. (PI)
1/08/19 → 31/07/22
Project: Government Ministry › Other Government Ministry Institute
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Communication Media and Scientific Information in Food Products: Examining Individuals Information Seeking and Processing toward The News of Genetically Modified Food
Li, S.-C. S. (PI)
1/08/18 → 31/07/19
Project: Government Ministry › Other Government Ministry Institute
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Communication Media and Scientific Information in Food Products: Examining Individuals Information Seeking and Processing toward The News of Genetically Modified Food
Li, S.-C. S. (PI)
1/08/17 → 31/07/18
Project: Government Ministry › Other Government Ministry Institute
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Information Processing and Gratifications Obtained from Science
Li, S.-C. S. (PI)
1/08/16 → 31/07/18
Project: Government Ministry › Other Government Ministry Institute
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Adopting the risk information seeking and processing model to examine the impact of personality on vaccination intentions in Taiwan
Li, S. C. S., Zeng, H. K. & Lo, S. Y., Jul 2024, In: Social Science and Medicine. 353, 117064.Research output: Contribution to journal › Article › peer-review
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Credibility of misinformation source moderates the effectiveness of corrective messages on social media
Zeng, H. K., Lo, S.-Y. & Li, S.-C. S., 31 Dec 2023, (E-pub ahead of print) In: Public Understanding of Science.Research output: Contribution to journal › Article › peer-review
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Channels Adopted for Information Seeking during COVID-19: Comparing Social Media with News Media and Interpersonal Communication in Taiwan
Li, S. C. S., Wu, T. Y., Zeng, H. K. & Lo, S. Y., Aug 2022, In: International journal of environmental research and public health. 19, 15, 9321.Research output: Contribution to journal › Article › peer-review
Open Access3 Scopus citations -
Information Seeking and Processing during the Outbreak of COVID-19 in Taiwan: Examining the Effects of Emotions and Informational Subjective Norms
Li, S. C. S., Lo, S. Y., Wu, T. Y. & Chen, T. L., Aug 2022, In: International journal of environmental research and public health. 19, 15, 9532.Research output: Contribution to journal › Article › peer-review
Open Access3 Scopus citations -
Young Adults’ Intentions toward the Prevention of Microplastic Pollution in Taiwan: Examining Personality and Information Processing in Fear-Appeal Communication
Li, S. C. S., Zeng, H. K. & Lo, S. Y., 2 Nov 2022, In: Sustainability (Switzerland). 14, 21, 14336.Research output: Contribution to journal › Article › peer-review
Open Access2 Scopus citations