Projects per year
Personal profile
Research Interests
Media Economics, Media Strategic Management, Quantitative Analyses, Television News, Online News
Experience
1996-1997 News reporter, ETTV-Taichung, Taiwan
1999-2002 News anchor, host and reporter, ETTV-headquarters, Taiwan
2004-2006 Teaching assistant, Television Reporting/Television Producing, UT-Austin, U.S.
2008-2012 Assistant professor, National Chiao Tung University, Taiwan
2012-current Associate professor, National Chiao Tung University, Taiwan
2015-2016 Associate dean, College of Hakka Studies, National Chiao Tung University, Taiwan
2016-2018 Director, Department of Communication and Technology
Education/Academic qualification
PhD, Journalism, University of Texas at Austin
External positions
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Network
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台灣本土OTT影音之商業模式與競合策略
1/08/22 → 31/07/23
Project: Government Ministry › Other Government Ministry Institute
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台灣本土OTT影音之商業模式與競合策略
1/08/21 → 31/07/22
Project: Government Ministry › Other Government Ministry Institute
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The Economics and Management of the Internet Media
1/08/17 → 31/07/19
Project: Government Ministry › Other Government Ministry Institute
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The Economics and Management of the Internet Media
1/08/16 → 31/07/17
Project: Government Ministry › Other Government Ministry Institute
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Branding among News Media:Producer-based and Customer-based Brand Equity and Brand Extension
1/08/14 → 31/07/16
Project: Government Ministry › Other Government Ministry Institute
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Feedback effect of online brand extension: an empirical analysis of newspapers in Taiwan
Huang, J. S., 20 Apr 2020, (E-pub ahead of print) In: Chinese Journal of Communication.Research output: Contribution to journal › Article › peer-review
1 Scopus citations -
國際媒體管與經濟學之後設研究:1988-2016*
Huang, J. S., 2020, In: Mass Communication Research. 144, p. 143-183 41 p.Translated title of the contribution :A Meta-Research of Media Management and Economics: 1988-2016 Research output: Contribution to journal › Article › peer-review
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虛擬攝影棚在台灣電視節目製作之替代效果研究
Huang, J. S. & Chang, H-Y., 1 Jan 2016, In: 資訊社會研究. 30, p. 1-24 25 p.Translated title of the contribution :Substitution Effects of Virtual Studios on Taiwanese TV Broadcasting Research output: Contribution to journal › Article › peer-review
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Comparing the competitive advantages of leading news sites in mainland China and Taiwan
Huang, J. S. & Dai, J., 3 Apr 2015, In: Chinese Journal of Communication. 8, 2, p. 142-159 18 p.Research output: Contribution to journal › Article › peer-review
5 Scopus citations -
Application of the Long Tail Economy to the Online News Market: Examining Predictors of Market Performance
Huang, J. S. & Wang, W. C., 1 Jan 2014, In: Journal of Media Economics. 27, 3, p. 158-176 19 p.Research output: Contribution to journal › Article › peer-review
12 Scopus citations
Prizes
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Excellent Teaching Award, National Chiao Tung University
Huang, J.Sonia (Recipient), 2012
Prize: Honorary award
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Kappa Tau Alpha (National Honor Society in Journalism and Mass Communication) 傑出學者獎
Huang, J.Sonia (Recipient), 2007
Prize: Honorary award
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