Projects per year
Personal profile
Education/Academic qualification
PhD, Purdue University
External positions
Fingerprint
Dive into the research topics where Chi-Cheng Luan is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 1 Similar Profiles
Network
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Projects
- 4 Finished
-
Can Gamified Virtual Reality Reduce the Liability of Ethical Products? Discussing the Effects of Gamification and Value Co-Creation on Cause-Related Marketing
1/08/21 → 31/12/22
Project: Government Ministry › Other Government Ministry Institute
-
To See Is To Believe: Can Virtual Reality Overcome The Obstacles Of Socially Responsible Consumption?
1/08/20 → 31/12/21
Project: Government Ministry › Other Government Ministry Institute
-
Feeling Empathy When I Perceive It Is Relevant: Discussing The Effect Of Perceived Relevance To The Cause On Empathy To Do Socially Responsible Consumption
1/08/19 → 31/12/20
Project: Government Ministry › Other Government Ministry Institute
-
Being Socially Responsible for Others or Myself: Discussing Distinct Psychological Routes underlying Socially Responsible Consumption
1/01/18 → 31/07/19
Project: Government Ministry › Other Government Ministry Institute
-
A test platform for managing school stress using a virtual reality group chatbot counseling system
Lin, A. P. C., Trappey, C. V., Luan, C. C., Trappey, A. J. C. & Tu, K. L. K., 1 Oct 2021, In: Applied Sciences (Switzerland). 11, 19, 9071.Research output: Contribution to journal › Article › peer-review
Open Access4 Scopus citations -
Bad News Is Not Always Worse than No News: A Moderated Mediation Model of Source of Corporate Social Irresponsibility Information and Perceived Intrinsic Motives
Luan, C-C., Zhang, S. & Pham, N. A., Aug 2021.Research output: Contribution to conference › Poster › peer-review
-
Alignment of Employee Branding and Green Brand Positioning on Green Consumption Behavior
Pham, T-H., Luan, C-C., Wang, J-C., Phan, T-A. & Pham, N. A., Oct 2020.Research output: Contribution to conference › Paper › peer-review
-
Development of Brand-Association and Agent-Association Routes to Brand Loyalty in Hairdressing Services: Fashion Consciousness as A Moderator
Luan, C-C. & Chen, T-H., Jul 2020.Research output: Contribution to conference › Poster › peer-review
-
Discussing the Moderating Effect of Construal Level on the Relationship between Emotional Appeals and Sustainable Consumption
Luan, C-C. & Wui, Z-W., Oct 2020.Research output: Contribution to conference › Poster › peer-review
-
Journal of Brand Management (Journal)
Chi-Cheng Luan (Reviewer)
Feb 2021 → Jun 2021Activity: Publication peer-review and editorial work › Publication Peer-review
-
International Journal of Consumer Studies (Journal)
Chi-Cheng Luan (Reviewer)
Oct 2020 → Oct 2021Activity: Publication peer-review and editorial work › Publication Peer-review
-
Integrated Marketing Communication: Magic of Advertising
Chi-Cheng Luan (Speaker)
16 Nov 2018Activity: Talk or presentation › Invited talk